Many videos playfully make fun of the song, but others genuinely seem to enjoy it. The video features a user dressed as the fictional chocolatier lip-syncing the lyrics to the tune of 5.4 million views. Another popular post comes from a Willy Wonka cosplay account with 18 million followers. One viral post with over 2.7 million views just features the audio from Leviathan’s song as the lyrics scroll by. Search “Chug Jug With You” on the app and you’ll find some staggering viewership numbers. While the song first debuted in 2018, it’s having a second resurgence now on TikTok (despite the fact that the Chug Jug isn’t even in Fortnite anymore). The answer requires a deep dive into the communal world of meme-making, where the line between sincerity and irony is so razor-thin that a cringey joke can become a pop culture sensation people can’t help but enjoy. So, where did "Chug Jug With You" come from? That’s a complicated question, as it turns out. People can’t stop posting videos featuring the earworm, and they’re racking up millions of views for it. Whether or not it’s sincere or a self-aware joke, TikTok users don’t seem to care. At one point, he tries to end a verse with, “I’m a cool pro Fortnite gamer,” which ends in a melodic disaster.īut first: How did gaming get you through the pandemic? We want to hear from you! Take this quick Inverse survey. The singer mostly stays true to the original song’s melody, except when he tries to force a few extra syllables in with comedic results. Now replace “Weird Al” with a squeaky child’s voice that cracks under the pressure of Estelle’s “la la"s. Imagine, if you will, a “Weird Al” Yankovic style parody of a 2008 pop hit with lyrics that name check the digital currency V-Bucks and virtual locations like Tomato Town. TikTok users can’t stop posting about a bizarre song called “ Chug Jug With You ” that rewrites the lyrics of Estelle’s banger “ American Boy” to be about the battle royale sensation Fortnite. “Number one victory royale / Yeah, Fortnite we ‘bout to get down (get down).”ĭepending on how dialed in you are to the internet these days, those words either mean nothing or have just gotten a tune hopelessly stuck in your head.
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